A trusted national entity empowering society to reduce environmental pollution.
To be a trusted national entity that empowers society to reduce environmental pollution through sustainable solutions grounded in scientific impact measurement and effective community partnerships, in support of Saudi Vision 2030 targets.
Empowering communities and organizations to sustainably manage recoverable waste.
To empower communities and organizations to sustainably manage recoverable waste by building capacity, spreading applied environmental awareness, implementing initiatives through licensed partners, and developing solutions grounded in scientific impact measurement, in support of national strategies.
Chairman's Message
In the name of God, the Most Gracious, the Most Merciful,
We believe that the greatest environmental challenges we face today are not merely figures in reports or complex engineering problems; at their core, they are a matter of human behavior. Our firm conviction, from which our slogan "We Empower… to Make an Impact" springs, is that real change does not start with machines but with hearts and minds — with the human being, whom we place at the center of our attention.
Since our launch in Jeddah at the end of 2025, we have not viewed waste as material to be discarded, but as an opportunity to build a new awareness. We seek to empower every individual, family, and organization to become partners in the circular-economy journey, believing that every person is an influencer and every small practice — such as sorting at the source — is a giant step toward a healthier, more sustainable environment.
The first months of our journey — through initiatives such as "Zaytak Athar" and "Environment Week" events — have shown that our community has an innate awareness and a sincere will to change. Our role is to provide the tools and the system that turn these good intentions into tangible impact.
Today, I invite you — as individuals and as decision-makers — to be part of this movement. We are not just building an association; we are building a legacy for future generations, where people are the driving force, sustainability is the path, and impact is the goal that unites us all.
Thank you for being part of this change.
Chairman of the Board
Our Guiding Values
Five core values guide every initiative we launch
Empowerment
We equip communities, organizations, and partners with practical tools and specialized training to play an active role in waste management.
Transparency & Accountability
We document every kilogram from source to final destination through reliable impact reports.
Circular Economy
We turn waste from an environmental burden into a sustainable resource through licensed operational partners.
Collaborative Integration
An integrated system: the community sorts, the company collects, and the association organizes.
Self-Sustainability
An institutional model sustained by partner revenue, not by permanent reliance on donations.
Five Strategic Goals
1. Organize the collection system through licensed companies
2. Ensure sorting quality in licensed companies’ warehouses
3. Build a digital documentation system and scientific reference
4. Develop volunteering and social responsibility in environmental restoration
5. Support national strategies for environmental restoration, compliance, and governance
Our Strategic Pillars
Four pillars guide our work toward a sustainable system for waste management and pollution reduction.
We link every goal to Vision 2030 targets.
We follow a scientific methodology to turn national commitment into measurable impact.
Our Contribution to the Sustainable Development Goals
Our initiatives intersect with nine of the United Nations Sustainable Development Goals (SDGs), supporting Saudi Vision 2030 targets.
Sector News & Updates
We follow developments in the Kingdom’s waste management sector through the National Center for Waste Management (MWAN), our national regulatory reference.
Browse sector news on MWANOur Partners
We work in coordination with the national bodies that regulate the environment and waste management sectors.
